Marketing Your Operation

8 modules | 2 hours
For orders larger than 25, please contact sales for training solutions.


This course focuses on sales and marketing concepts such as pricing and menu design as well as providing you with ways to gauge the success of your marketing approach.

Course Outline

This course contains 8 modules:

  • Marketing & Pricing
  • Calculating Selling Prices
  • Menu Design & Labeling
  • Beverage Pricing
  • Regulation of Alcoholic Beverages
  • Evaluating the Marketing Impact
  • Measuring Marketing Impact on Guest Purchases
  • Measuring Marketing Returns on Investment